Did you know almost 95% of people who buy online courses NEVER finish ‘em?
That’s a pretty dismal number. I chalk it up to a few things.
One: Most courses just plain suck. They’re total snoozefests with lessons that read like a bad Wikipedia article or videos that go on and on like one of those cheesy movies from the 80’s from high school science class.
Two: Even if a course has good content, doing the work STILL sucks. Most of the time, there’s nothing and nobody holding you accountable – or rewarding you – so why bother, right?
I’ve done my research into how the human brain works and the fact is, we need external motivation to get shit done. If we’re not getting small wins along the way while taking a course, we’re gonna check out.
The best programs are FUN and EXCITING and practically ADDICTIVE to work on! Which means they’re loaded with brilliant, unique content, accountability and some kind of reward or “fun factor.”
Cause let’s be real: If we’re left to our own devices, we’re SO gonna end up watching cat videos instead of doing the work. (I mean, cats jumping into boxes and fitting perfectly? WAY more entertaining!)